Brand transformation for the new economy

We can design a more vibrant, livable future — for all of us.

UME partners with innovators to evolve their industries and make entire systems more equitable and sustainable.

A future powered by participants

Mina Foundation / Ecosystem Surveys, Landscape Analysis, Brand Strategy & Architecture, Visual Identity, System Strategic Planning, Leadership Development

Nourishing all of us

iin / Brand Strategy, Product Marketing, Naming, Identity

See All Work

Our Practice

If we fully align ourselves from the inside-out...

Strategy

Map the terrain and set your direction.

VISION, MISSION & VALUES
ROADMAPPING, GOALS & OKRS
GO-TO-MARKET STRATEGY
MATERIALITY ASSESSMENTS
ESG STRATEGY & TARGETS
ESG REPORTS & COMMS

Identity

Discover who you (really) are and share it with the world.

STRATEGY & POSITIONING
BRAND ARCHITECTURE
brand & product NAMING
LOGO & IDENTITY SYSTEMS
WEBSITES (A-Z)
CAMPAIGNS & COMMS

Culture

Lead with your values and embody your potential.

VALUES & MINDSETS
EXECUTIVE COACHING
LEADERSHIP WORKSHOPS
ORGANIZATIONAL DESIGN
CULTURE CHANGE
TEAM DYNAMICS

...we can achieve anything.

Explore Our Practice

I want to thank the whole UME team. Literally, we wouldn't have done this without you all — the moral support, the expertise, the facilitation skills, the vision, the strong perspective that got us through hard times.  It was an honor to get to partner with you and I'm hoping we'll have more to collaborate on in the future.”

Claire Arthurs Kart, Head of Marketing, O(1) Labs.